Sameer's CRM Insight + Real Time Marketing Blog

Sunday, May 14, 2006

Select CRM Data-Mining Vendors

Select CRM Data-Mining Vendors Based on Focus and Vision

Synopsis
No perfect data-mining vendor exists for customer relationship management (CRM). To select the best vendor, evaluate its focus on best-of-breed analytics or operational integration and assess its breadth of vision from a CRM initiative to a companywide platform.

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How to Achieve Real-Time CRM

How to Achieve Real-Time CRM

Synopsis
Five major hurdles must be surmounted when implementing a system that makes smarter recommendations during inbound interactions. By understanding all five barriers, you can learn to overcome them.

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